NIKO MOON CAMPFIRE SESSION EP

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CoNTENT CAPTURE

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campfire sessions live stream

Niko teased the Sugarlands TasteMaker content series at the top of the live stream which was cross-posted on Niko and Sugarlands channels.

 

1/7 Campfire Session Livestream stats
(as of 1/8/21)

YOUTUBE
Total views: 693
Peak live viewers: 104
Total chat messages: 121

FACEBOOK
Total views: 110.6K (including crossposts)
69.7K of those views came from Niko’s post of the livestream
Total Partner Crossposts: 41
Total Engagement: 3.1K
Peak Total Live Viewers: 1.1K


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Tastemaker content

Sugarlands Shine TasteMaker Rich Birdsong mixed up a series of cocktails inspired by Niko’s Campfire Sessions EP and Live Stream. The content was uploaded to Niko’s official YouTube Channel and rolled out on socials over a five week campaign.

 

GOOD TIME Apple Pie Hot Toddy

2 oz. Appalachian Apple Pie Moonshine
4 oz. Apple Cider (Hot)
Dash of Cinnamon


SOCIAL ENGAGEMENT